Work

Listening and Reacting

Client

Audio Help Hearing Centers

Since 2010, we’ve worked with AHHC, an audiology practice with locations in New York City, as well as Scarsdale, New York and Stamford, Connecticut.

The results below are from January 2018 through August 2018 compared to results from September 2018 through May 2019.

Problem

The management at Audio Help Hearing Centers was concerned that a high percentage of people who had taken the free audiological test had not purchased hearing aids within one year.

Services Provided

SEO
Pay-Per-Click Advertising
Content Creation
Website Maintenance
Marketing Automation

Solution

We identified those on-site visitors who needed hearing devices but did not purchase them. We then created an email campaign to address the specific concerns many TNS patients ask when considering the purchase of hearing aids and sent the emails to those visitors over a six-week period.

Increased open rate for “Tested Not Sold” emails to

+29%

Increased hearing aid sales through email by

+15%

Maintained a click-thru rate of 3% and an overall open rate of

+36%

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